Scott Hall
Digital Marketing/Transformation and Customer Experience – CX
Scott Hall is responsible for leveraging and implementing the social media and digital marketing platforms in the online marketplace for Strategic Directives’ clients. His heritage in the online arena from software sales and management, marketing, venture capital and founding technology companies offers a unique perspective and ability in this area. Scott is the purveyor of CX Insider which covers customer experience, innovation and digital transformation for today’s enterprises, and Linked Insider Marketing – providing the latest insider tools and information to maximize Linkedin for business growth.
Hall brings 20 years of experience in enterprise software and technology applications, plus deep domain knowledge of direct, video, social and online marketing and implementation. Having worked at companies like CompuServe (AOL), Velocix (Alcatel-Lucent), Macmillan Digital (Pearson) and Loudeye/Nokia (Microsoft) offer a breadth and depth of leadership, strategy and execution to our clients. A published author, his book, The Blog Ahead, is an overview and analysis of the growing social media space and its impact on business and the media.
Bachelor of Arts in Business Administration from Westminster College.
